Data Scientist – Marketing Analytics, Lakeland

Publix Super Markets
Publix Super Markets

Job Overview

DescriptionAre you interested in working for a Fortune 100 retailer? Do you want to be able to apply your analytical knowledge and experience to help solve constantly changing business and customer facing opportunities?As a Data Scientist on the Business Analytics Team, you will support Marketing Measurement, identify buying behaviors and lifestyle characteristics of customers, measure the statistically significant purchasing behavior change at the product and customer segment level, develop sales forecasting methodologies, conduct A/B tests, and work with large cloud based datasets.Additional responsibilities include:* providing research-based consultation and recommendations regarding the personalization of customer interfaces with Publix.* developing and implementing scalable Data Science Analytical Solutions that rely on machine learning and artificial intelligence to automate and optimize key business processes and help improve efficiency and financial results* contributing to the design and measurement of customer personalization programs at the Marketing channel, omni-channel, product hierarchy, and store level* communicating recommendations and analysis to business partners, ensuring understanding, and collaborating on multiple cross functional teams* analyzing customer, transaction, and campaign data to identify trends and patterns in marketing campaign performance and/or customer behavior* building learning systems that monitor data flows and react to changes in customer preferences, network constraints, and business objectives.Additional InformationPlease be sure to monitor your email, including your spam folder, daily for communications you may receive during the recruiting and selection process for this position. Please do not use your Publix email address when applying.Once your application has been successfully submitted you will receive a confirmation email.Required Qualifications* Master’s degree in Data Science, Information Systems, Computer Science, Statistics, Mathematics, Economics, Finance, or related quantitative field from an accredited college or university, or equivalent experience.* at least five (5) years of analytics, computer science, marketing, finance, or similar analytics field work-related experience* at least three (3) years’ experience writing SQL* at least five (5) years’ experience writing R code, Python, Syntax or similar functionality within other statistical tools* knowledge of NoSQL databases, data lakes and formats including text, image, sentiment and audio/video* expert knowledge of statistical software knowledge (i.e., SPSS, SAS) and business intelligence tools (i.e., SQL, Visual Basic, SQL Enterprise Manager)* intermediate knowledge of data visualization tools (i.e., Tableau or Mircostrategy Desktop) and Python Coding* ability to exhibit a natural curiosity when developing researchPreferred Qualifications* Ph.D. degree in data science, computer science, statistics, neuroscience, engineering, mathematics, or physics* seven (7) or more years of relevant research related experience* Data Science Certificate* expert knowledge of data visualization tools and Python Coding

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